Artscape Youngplace FLEX studio program

Artscape asked us to pitch an idea to help drive traffic to their new FLEX studio program, a program which allows artists to rent studio space flexibly. 

Our concept was to interview artists in the space and through their stories inspire others to check it out, while sliding in some of the content the client wanted included.

The resulting video comes across as geniune, and  has dramatically increased the traffic to to the FLEX studio info page on Artscape's site.